About us
Detroit-built marketing for the people who build everything else
Marketing Motown exists for one reason: to help Michigan's home-service and trade businesses get more of the jobs they want β without drowning in marketing jargon or busywork.
Why we only serve the trades
Most marketing agencies are generalists. They'll take a roofer, a dentist, and a boutique in the same week and run the same playbook for all three. It doesn't work β because winning a roofing job is nothing like winning a dinner reservation.
We made a different choice. Marketing Motown works exclusively with home-service and trade businesses across Michigan. That focus means we already know your seasons, your margins, your competitors, and exactly how your customers search when they need you. We're not learning your business on your dime β we've done it dozens of times.
Marketing is only half the job
Here's the truth nobody tells contractors: most of your lost revenue isn't from too few leads β it's from leads that go cold. A missed call at 6pm. An estimate you forgot to follow up on. A web form that sat unanswered while you were on a roof.
That's why we pair every marketing system with custom AI automation β instant lead response, a 24/7 AI receptionist, automated follow-up, and tools that kill the repetitive office work. Get more leads, and keep the ones you get. That combination is our whole reason for being.
Built in the Motor City
The name says it. We're rooted in the work ethic of the city that built the modern world one shift at a time. We bring that same grind to your growth β and we'd love to put it to work for you. Start with a free audit.
What we stand for
The trades, only
We don't market for restaurants or law firms. Home-service businesses are all we do β so we understand your sales cycle, your seasons, and your customers.
Marketing + automation
Leads are only half the battle. We build the AI systems that respond, follow up, and book β so you keep the leads you earn.
Tracked, not vanity
We report on calls and booked jobs, not impressions. Every lead is traced to its source so we scale what works.
No handcuffs
No long contracts. We keep your business by earning it every month with real results.
Ready for more of the jobs you actually want?
Get a free, no-obligation marketing & automation audit. We'll show you exactly where the leads are leaking β and how to fix it.